Oracle asked us to re-brand one of their best resellers who in their view was poorly represented in market.
We ran a workshop with their management team, recommended changing their name from past tense Projected Consulting to forward-facing Prōject and a major overhaul of every aspect of their brand identity, visual communications in all media, internal systems templating and signage.
Post roll-out, Oracle commented that it was now their strongest reseller brand in terms of visual communications standards.
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